Estée Lauder Companies Pink Breakfast
last week I was invited to attend the Estée Lauder Companies Pink Breakfast at the Estée Lauder head office in Mt Wellington. The place was decorated in pink flowers, pink placemats and pink napkins. Media and a few bloggers were treated to an intimate breakfast with cereal, muffins, fruits and savory finger food.
The Estée Lauder Companies Breast Cancer Awareness (BCA) campaign was founded in 1992 by the late Mrs. Evelyn Lauder with the launch of the Pink Ribbon. The BCA campaign has raise more than $52 million to support global research, education and medical services.
Estée Lauder Companies Pink Breakfast
This year, one of their campaign is “Share Your Story”. We were shown a video clip of 4 real families sharing their emotional and touching stories with their experience with breast cancer. The video clip encourages us to Share Your Story with hash tag #BCAstrength on social media platforms. With support, we are stronger together.
This week Estée Lauder Companies hosted this Pink Breakfast to raise awareness and funds for the New Zealand Breast Cancer Foundation. Each year, Estée Lauder Companies will launch limited edition products to raise funds for the NZBCF. This October, 4 brands come together: Estée Lauder, Clinique, Bobbi Brown and La Mer to raise funds for the NZBCF.
All limited or special edition products created will donate a set amount of the RRP to the NZBCF. Here are some of the special Breast Cancer products from Estée Lauder Companies:
- Estée Lauder Advanced Night Repair Serum $180: packaged with a beautiful pink ribbon and gold key chain, this serum has been a long time favorite of mine (this will be my 3rd bottle!). 20% of the RRP will be donated.
Estée Lauder Advanced Night Repair Serum
Estée Lauder Evelyn Lauder Dream Pin $39: Back by popular demand, this punk ribbon pin has 2 coloured stones – blue represents the 1% of all breast cancer cases in the US that are diagnosed in men. 20% of the RRP will be donated.
Estée Lauder Evelyn Lauder Dream Pin
Clinique Long Last Lipstick in Power with Pink $46: This pretty lipstick comes in its own pink pouch. The lipstick offers 8 hours of fresh, cushiony colour that resists fading, creasing, caking or feathering. $5 of the purchased price will be donated (limited time only, available from October 2014).
Clinique Long Last Lipstick in Power with Pink
Bobbi Brown Pretty Pink Ribbon Lip Gloss Collection $80 (valued at $115): Features 4 mini lip glosses – Pretty Pink, Bright Lilac, High Shimmer Pink Tulie and Shimmer Soire Pink. 20% of the RRP will be donated.
Bobbi Brown Pretty Pink Ribbon Lip Gloss Collection
La Mer The Hand Treatment $70: This hand treatment soothes hands on contact, protects and rejuvenates the skin with La Mer’s famous Miracle Broth. 20% of the RRP will be donated.
La Mer The Hand Treatment
Everyone left with a lovely pink goodie bag each with a Clinique Long Last lipstick in Power with Pink and a 50ml bottle of Estée Lauder Advanced Night Repair Serum, both in special Breast Cancer editions.
Estée Lauder Advanced Night Repair Serum
Clinique Long Last Lipstick in Power in Pink
Disclaimer: I am not paid to do these reviews. All reviews are of my honest and personal opinions.
